Will Loveland
Staff Product Designer @ Caesars Palace
PROFILE
Twelve years designing consumer and B2B products for complex, regulated industries used by millions. Trading platforms, financial compliance, sportsbooks, prediction markets. Currently at Caesars Palace. Previously FanDuel, BetDEX, and Fastmarkets.
Outside of work, you'll usually find me following LFC, making DIY mistakes, or chasing sausage dogs.
CASE STUDIES
SIDE QUESTS
EXPERIENCE
DOWNLOAD CVJUL 2024 - PRESENT
Staff Product Designer at
Caesars Palace
Shaping the sportsbook experience across navigation, content discovery, and in-play betting, alongside a full visual refresh — making a large, complex product easier to scan, explore & act on.
FEB 2022 - JUL 2024
Founding Product Designer at
BetDEX Labs
Led the end-to-end design of a licensed, decentralised prediction market exchange on Solana, taking the product from concept to live across web and mobile.
APR 2021 - FEB 2022
Lead Product Designer at
FastMarkets
Established research and design system foundations and led the design of a unified data and news platform across six acquired brands, contributing to a 30% increase in subscriptions.
OCT 2018 - APR 2021
Product Design Manager at
FanDuel
Led the design of FanDuel's sportsbook from the ground up and scaled it nationally, contributing to its growth into America's #1 product as it expanded from 2 to 23+ US states.
AUG 2014 - OCT 2018
Senior Designer at
Scott Logic
Delivered user-centred digital products across finance, energy, and healthcare for major enterprise clients.
WHAT I AM (PROBABLY) LISTENING TO
Will Loveland
EDINBURGH, SCOTLAND
11°C